The 5 essential things required while building an Ecommerce Website Development Company

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Ecommerce Website Design and Development Service Company San Francisco, California USA

Web development is a very complicated process. There is a multitude of aspects to consider, before initiating any project. Right from the user’s experience while using the website, to its overall performance. Development of an enterprise website is a very complex process and needs a large-scale function, but an ecommerce site presents its own particular challenges. Since users will be surfing through the site to access and purchase products, the developers would focus on making the user’s experience more easy and intuitive. But along with the considerations of the usability of the ecommerce website, there are a few other aspects of that developers need to consider during the development process:

1. RESPONSIVE DESIGN

The eCommerce sales are a large portion of the traffic since the use of mobile devices to access websites has grown. In 2017, it was reported that most of the eCommerce sales were done through mobile. This means that it has become important to make sure that your eCommerce website is optimized for the mobile phone or any other portable display devices, and also provides the best experience for its users no matter what device they are using to access your site.
Implementation of Responsive Design to your website makes it accessible and usable on every device, which is important for the success of an eCommerce site. The Episerver CMS is known to be a powerful tool for eCommerce sites, and Episerver eCommerce is designed to implement responsive design automatically. Other CMS platforms can also be utilized for building a responsive design, but they require an extra configuration. Whatever platform you choose, you surely need to keep mobile users in mind for every aspect of the site, right from the basic navigation to check out and payment of the product, as this ever-growing group of users can’t be ignored.

2. SUPPORT GUEST CHECKOUTS

For allowing further follow-up communication that encourages future sales and tracking customers’ demographic information to analyze sales, the companies with Ecommerce web site Design Service San Francisco , California, New York will often want to require users to create an account in order to make a purchase. However, not everybody would want to go through the process of creating an account so that they can buy a product. The customers who are regular visitors to your site will want to register and get benefits of having an account in your site, for example saving their information for future purchases and also receiving notifications about upcoming sales. But it’s still a good idea to provide a prior option for people who just don’t want to register but want to make a one-time order.

3. SITE SEARCH IS IMPORTANT

it’s important to make sure the search functionality is available and easy to use because the Statistics show that 30% of the visitors to eCommerce sites use a search option to find the products they are looking for. Also its advantageous to utilize features like auto complete which can help users find popular products or the items related to their searches.
To help users find products faceted search is another important way. This functionality allows them for a narrower search in a variety of ways, including by the size, price, range, department, manufacturer, etc. Providing such functionality will give the users more power to find what they need, also letting them limit their searches will help them search exactly what they are looking for. Prior to all these features, one must understand the need for fully defined and well-organized products within the website.

4. SECURITY IS ESSENTIAL

SSL support is essential to encrypt information for all eCommerce sites that needs to remain secure. This is an important criterion for credit card and payment information, and also for customer information like address, phone number, email, etc. As every customer expects that their personal information will remain secure when they make a purchase online, SSL implementation is a not only the best idea but also the most essential way for establishing loyalty and trust of your customers. The security is  actually required to meet PCI compliance which is needed for any business which accepts credit card payments.
An essential while including this security feature on your website is, not to save the credit card details of the customers in your website’s database. Because storing of these personal credit card information may lead to several security risks if your database gets compromised.

5. OPTIMIZE YOUR SITE PERFORMANCE

A survey on the ecommerce website optimization shows that 40% users will abandon a site if it takes more than 3 seconds to load. Hence, if your site is slow, it is likely that you will lose customers. The mobile users, who are often multi-tasking as they access websites may move on to something else if a site is too slow. Combining a site’s JavaScript or CSS resource files will help speed up the site’s interaction with the user. The compressed images allow the users to provide best visuals at the smallest size, reducing download times. You can also make use of the caching which reduces time spent in sending data between the web server and the database server.
In conclusion a Search Engine Optimizations (SEO) and keeping your product more organized and collective, and also hope to target your content to a number of users should be considered while building a successful eCommerce website and Company USA, California and New York

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